Branding Tips

Latest branding e-Commerce identity Packaging strategy
The Rise of Waterless Beauty: Why It Matters for Your Brand

The Rise of Waterless Beauty: Why It Matters for Your Brand

The Rise of Waterless Beauty: Why It Matters for Your Brand

The beauty industry is no stranger to change, but few trends have been as revolutionary as the rise of waterless beauty. As consumers become increa...

Read

Show Your True Colors: Color psychology and how to pick the right tones

Show Your True Colors: Color psychology and how to pick the right tones

Have you ever stopped to consider how important color is to a brand? In branding, color is carefully selected to express the personality of the bra...

Read

Great Packaging Design: More Than Meets the Eye

Great Packaging Design: More Than Meets the Eye

Explore the critical role of packaging in differentiating products and brands in the marketplace. This blog dives into how great packaging design t...

Read

The Strategic Role of Brand Guidelines in E-commerce Beauty Brands

The Strategic Role of Brand Guidelines in E-commerce Beauty Brands

Establishing a cohesive and memorable visual identity is essential in the competitive e-commerce arena. Brand guidelines are the blueprint for conv...

Read

Behind Beauty Brand: Unveiling 3 Essentials for Building Successful Brands

Behind Beauty Brand: Unveiling 3 Essentials for Building Successful Brands

Explore the fundamentals of successful brand building with Chaptr Agency. Learn the key elements of creating a solid brand foundation and the impor...

Read