a Chaptr Agency Case Study

Monat Global's Vision

Monat Global emerges as a pioneer in the naturally based, anti-aging hair care realm. They aspired to be a global leader not solely focused on the product but on the transformative experience of their partners. Chaptr overturned the typical direct sales narrative and instead emphasized product quality. By collaborating closely with key executives, we sculpted a visual identity that personified

Monat Visual Success

We were tasked with an inspiring challenge: to craft a direct sales brand that prioritizes product excellence over the conventional allure of financial gain. This new branding must resonate with Monat's culture and align perfectly with the CEO's forward-thinking vision.

Chaptr's Deliverables

Brand Identity and Product Architecture

Strategic Product Positioning

Launch Campaigns and Packaging Design

Video Production for Commercials and Tutorials

Website Design and Social Media Content Strategy

In partnership with Monat, Chaptr Agency has written a success story that intertwines creativity with business acumen, setting a new benchmark for direct sales branding in the beauty industry.

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